Date Posted: 3/3/2015
Job Title:
Marketing and Sales Director/Manager
Company:
Century Innovative Technology Limited
Location:
Beijing, CA
Job Description:

 Founded in 2012, Century Innovative Technology (CIT) creates educational entertainment (edutainment) under the “Bodhi and Friends” brand to foster positive values and multiple intelligences in children aged 2-8 in China and around the world.

CIT’s team of international experts in education, technology and gaming have collaborated with top educational institutions to develop a rich portfolio of award-winning edutainment content including: Animation & Music, Language Learning APPs, Professionally Curated Mobile Platforms, and Kindergartens.

Our synergistic suite of premium O2O products for early childhood provides edutainment content in a safe and fun environment, trusted by parents, and beloved by children.


Marketing and Sales Director / Manager (Beijing)


Responsibilities

Devise and implement marketing plan through strategic partnerships with advertising networks, distributors, platforms and telecommunications operators;

Devise, measure, and monitor criteria for successful campaigns, new media, new promotion channel with a focus on ROI and testing plan;

Create, target, and segment marketing plans and communications for China and International Markets;

Develop and execute promotions for a company’s business, products, and/or services;

Coordinate all strategic activities with online and offline marketers, customer service agents, IT, and other departments as necessary;

Possess strong marketing skills to review content, assess goals, and develop a user-centric information architecture to support CIT’s goals

Planning, organizing major events such as trade shows, conferences and off-line PR events


Requirements

Bachelor’s degree in Marketing, Business Management , E-Commerce or related disciplines;

At least 5 years of related working experience

Great understanding of technological opportunities such as social media, location based services and other emerging technology is also essential;

Strong knowledge of the mobile app ecosystem and infrastructure;

Excellent communication and contacts with mobile ad networks, and 3rd party of game developers

Proficient in English & Chinese

Candidates with less experience will be considered for the “Manager” role

 

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